The revitalising path

Purextasy improvital is tailored and conceived to give strength, brightness and vitality to flat and lifeless hair. The active principles in Purextasy Improvital Energy booster shampoo, Purextasy Improvital Energy booster conditioner and Purextasy Improvital Energy booster drops regenerate hair fibres, restoring vigour, elasticity and lightness to weak and frail hair.

INDICATED FOR: Frail and fragile hair.
BENEFITS: By using this treatment, your hair will regain strength and vigour*.
Hydration and nourishment.
* Use in synergy with products of line.

Active principles

Guar gum
Guar gum is derived from the grinding of seeds from guar, an herbaceous plant of the Leguminaceae family typical of India and Pakistan, used locally for eating for centuries Guar gum has hair moisturising and softening properties.
Plant keratin
Plant keratin is made of 18 amino acids from wheat, maize and soya perfectly dosed to favour protein restoration and acts on damaged sections, strengthening hair fibres. Plant keratin makes hair moisturised, easy to untangle and glowing.
Ginseng
Ginseng has been used for thousands of years nearly all ancient civilisations, and to this day it has a central role in Traditional Chinese Medicine. Ginseng brings benefits to the cardiovascular system and to the regulation of cellular metabolism; thanks to these effects, it nourishes and strengthens hair from the root.
Vitamin E
Vitamin E or tocopherol is an essential vitamin nutrient, vital for man, present in many plants, for example in fruit, cereals and especially in wheat germ oil. Vitamin E is a fat-soluble antioxidant that can accumulate between fats and block the formation of free radicals.